The Standard Concept
(858) 224-3240
1037 Broadway, Ste C · Chula Vista
The Standard The Standard The Standard Tattoo Parlor Tattoo Parlor Tattoo Parlor

Eight artists in one gold-framed room on Broadway — portrait realism, Chicano black and grey, traditional flash. Walk in and pick a number, or book the hand you want.

4.5 · 37 Google reviews/ Walk-ins welcome/ Flash from $50
8 artists 500+ flash designs 1996 Checho's first machine No piercing — tattoos only
01

The Crew

Eight artists, eight ways in. Rotate the roster, then tap any piece of their work to see it full size. Everyone books their own chair — the button takes you straight to them.

02

The Wall

Over 500 numbered designs hang at 1037 Broadway. This is Sheet Eight. Hover or tap one — it lifts off the paper and tells you its number. That number is all you need to book it.

NeSsA, paramedical tattoo artist
Also at The Standard

Paramedical tattooing

Not every tattoo is for decoration. NeSsA does restorative work — 3D areola tattooing after a mastectomy, scar and stretch-mark camouflage, and inkless treatment. In her words: “a beautiful areola tattoo can be tattooed on you — you are not alone.”

3D AreolaScar camouflageStretch marksInklessConsultation first
03

What it costs

No “call for pricing.” Flash is walk-in and same-day. Custom work starts with a conversation, and every artist sets their own rate above the shop minimum.

01

Walk-in flash

Pick a number off the wall. We draw it, you leave with it the same day — no appointment, no deposit.

From $50
02

Custom & cover-ups

Bring a photo or an idea. We draw the stencil, you approve it before a needle touches you.

Shop minimum $150
03

Portrait & realism

Black and grey portraits off a photograph. Checho has laid over 1,200 of them since 1996.

By consultation

Come by

1037 Broadway, Ste C
Chula Vista, CA 91911
(858) 224-3240

MondayClosed
Tuesday12:00 – 7:00
Wednesday12:00 – 7:00
Thursday12:00 – 7:00
Friday12:00 – 7:00
SaturdayBy appointment
SundayBy appointment